Dave came to the studio armed with an article he’d read about sales conversion rates from email versus search versus social media. They posit that email and search are significantly more effective than Social Media, which leads us to ask – should be you be selling on Social Media?
I’ve answered this before and laid out the First Rule of Social Media Selling – and Dave and I explore that a good bit.
We outline what the various methods are discussed in the article and pros and cons of each.
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